An organization that mobilized black voters on behalf of Hillary Clinton in November plans to spend more than $1 million in Virginia to do similar work to support Democrats ahead of the November governor’s race.
Black Progressive Action Coalition said it plans to spend $600,000 on voter education, including 100 paid canvassers, to impress on African Americans the importance of casting a ballot to fight racism, end voter suppression and create good-paying jobs.
An affiliated political action committee plans to spend $500,000 on mailers and digital ads targeting black voters on behalf of the Democratic statewide ticket, including gubernatorial nominee Ralph Northam.
The group, which organized voters in Florida and other battleground states in last year’s presidential race, sees Virginia as a testing ground ahead of the 2018 mid-term elections.
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